{"product_id":"iconic-skin-bioactive-peptide-serum-step-01","title":"Iconic Skin Bioactive Peptide Serum","description":"\u003ch2 style=\"margin: 8.0pt 0in 4.0pt 0in;\"\u003e\n\u003cb style=\"mso-bidi-font-weight: normal;\"\u003e\u003cspan style=\"font-size: 9.5pt; mso-bidi-font-size: 11.0pt; line-height: 115%; font-family: 'Arial',sans-serif; mso-fareast-font-family: 'MS Mincho'; mso-fareast-theme-font: minor-fareast; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eSize: 30 ml\u003c\/span\u003e\u003c\/b\u003e\u003cbr\u003eShort product description\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eA concentrated, high-performance bioactive serum combining advanced actives, a multi-peptide complex and a rare Alpine botanical extract with advanced hyaluronic acid and skin-supporting vitamins for hydrated, plumper, smoother, firmer and more radiant-looking skin.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eFeaturing Epilobium fleischeri, Matrixyl®, Syn®-Coll, Advanced Hyaluronic Acid, Niacinamide, Stabilised Vitamin C and Vitamin E.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eUse alone or follow with Step 02 Biomimetic Lipid Elixir to complete the Iconic Skin ritual.\u003cbr\u003e\u003c\/p\u003e\n\u003ch2 style=\"margin: 8.0pt 0in 4.0pt 0in;\"\u003eNature already knows\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eAt the heart of the Bioactive Peptide Serum is a rare Alpine botanical extract, Epilobium fleischeri, selected for its calming and brightening properties.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eFor Youthology, it represents something bigger: nature already knows. Our approach combines botanical intelligence with advanced peptide science to support healthy-looking, vital skin.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003eNature + science. Biology + biomimicry.\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003ch2 style=\"margin: 8.0pt 0in 4.0pt 0in;\"\u003e7 Iconic Bioactives\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 3.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003eRARE ALPINE BOTANICAL EXTRACT — EPILOBIUM FLEISCHERI\u003cbr\u003e\u003c\/b\u003eCalming + Brightening. A distinctive Alpine botanical selected for its calming and brightening properties.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 3.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003eMULTI-PEPTIDE COMPLEX — MATRIXYL®\u003cbr\u003e\u003c\/b\u003eFirming + Lifting. Advanced peptide technology selected to support the appearance of firmer, smoother and more resilient skin.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 3.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003eSYN®-COLL\u003cbr\u003e\u003c\/b\u003eCollagen-Boosting Peptide. A targeted peptide selected to support the appearance of skin firmness and smoothness.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 3.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003eADVANCED HYALURONIC ACID\u003cbr\u003e\u003c\/b\u003eHydration + Plumping. Helps attract and retain moisture, supporting hydrated, supple and visibly plumper-looking skin.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 3.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003eNIACINAMIDE — VITAMIN B3\u003cbr\u003e\u003c\/b\u003eBarrier Support + Even Tone. Helps support barrier function and a more even-looking complexion.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 3.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003eSTABILISED VITAMIN C\u003cbr\u003e\u003c\/b\u003eRadiance + Brightening. Selected to support luminosity, brightness and a more radiant-looking complexion.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 3.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003eVITAMIN E\u003cbr\u003e\u003c\/b\u003eAntioxidant Protection. Provides antioxidant support as part of the serum’s multi-active formulation.\u003cbr\u003e\u003c\/p\u003e\n\u003ch2 style=\"margin: 8.0pt 0in 4.0pt 0in;\"\u003eWhy we created it\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eSkin needs more than one hero ingredient. The Bioactive Peptide Serum brings together botanicals, peptides, hydration and vitamins rather than building the formula around a single active.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eIt is Step 01 in the Iconic Skin ritual: give skin hydration and carefully selected bioactives first, then follow with skin-compatible lipids when needed.\u003cbr\u003e\u003c\/p\u003e\n\u003ch2 style=\"margin: 8.0pt 0in 4.0pt 0in;\"\u003eHow to use\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eApply 2–3 pumps to clean, dry skin morning and evening. Use alone or follow with Youthology Biomimetic Lipid Elixir to lock in hydration and support barrier protection. Gently pat into the face, neck and décolletage. For morning use, complete your routine with sunscreen.\u003c\/p\u003e\n\u003ch2 style=\"margin: 8.0pt 0in 4.0pt 0in;\"\u003eProduct callouts\u003c\/h2\u003e\n\u003cp class=\"MsoListBullet\" style=\"mso-add-space: auto; text-indent: -.25in; mso-list: l0 level1 lfo1; tab-stops: list .25in; margin: 0in 0in 2.0pt .25in;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e        \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003eParaben-free\u003c\/p\u003e\n\u003cp class=\"MsoListBullet\" style=\"mso-add-space: auto; text-indent: -.25in; mso-list: l0 level1 lfo1; tab-stops: list .25in; margin: 0in 0in 2.0pt .25in;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e        \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003ePhthalate-free\u003c\/p\u003e\n\u003cp class=\"MsoListBullet\" style=\"mso-add-space: auto; text-indent: -.25in; mso-list: l0 level1 lfo1; tab-stops: list .25in; margin: 0in 0in 2.0pt .25in;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e        \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003eMineral oil-free\u003c\/p\u003e\n\u003cp class=\"MsoListBullet\" style=\"mso-add-space: auto; text-indent: -.25in; mso-list: l0 level1 lfo1; tab-stops: list .25in; margin: 0in 0in 2.0pt .25in;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e        \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003eNo added fragrance\u003c\/p\u003e\n\u003cp class=\"MsoListBullet\" style=\"mso-add-space: auto; text-indent: -.25in; mso-list: l0 level1 lfo1; tab-stops: list .25in; margin: 0in 0in 2.0pt .25in;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e        \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003eCruelty-free formulation\u003c\/p\u003e\n\u003cp class=\"MsoListBullet\" style=\"mso-add-space: auto; text-indent: -.25in; mso-list: l0 level1 lfo1; tab-stops: list .25in; margin: 0in 0in 2.0pt .25in;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e        \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003eRecyclable packaging\u003c\/p\u003e\n\u003cp class=\"MsoListBullet\" style=\"mso-add-space: auto; text-indent: -.25in; mso-list: l0 level1 lfo1; tab-stops: list .25in; margin: 0in 0in 2.0pt .25in;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e        \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003e12M PAO\u003cbr\u003e\u003c\/p\u003e\n\u003ch2 style=\"margin: 8.0pt 0in 4.0pt 0in;\"\u003eFull ingredients — INCI\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003eAqua (Water), Epilobium Fleischeri Leaf\/Stem Extract, Saccharide Isomerate, Palmitoyl Tripeptide-5 (and) Glycerin (and) Aqua, Panthenol, Niacinamide, Calcium Pantothenate, Sodium Ascorbyl Phosphate, Tocopheryl Acetate, Pyridoxine HCl, Maltodextrin, Sodium Starch Octenylsuccinate, Silica, Glycerin (and) Aqua (Water) (and) Butylene Glycol (and) Carbomer (and) Polysorbate 20 (and) Palmitoyl Tripeptide-1 (and) Palmitoyl Tetrapeptide-7, Propylene Glycol, Cyclomethicone, Sodium Hyaluronate, Glycerin, Sodium Benzoate, Potassium Sorbate, Parfum, Carbomer, Sodium Hydroxide, Allantoin, Disodium EDTA.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003e\u003ci style=\"mso-bidi-font-style: normal;\"\u003eWebsite note: Load the INCI exactly as supplied on the approved final product label.\u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 4.0pt;\"\u003e\u003cb style=\"mso-bidi-font-weight: normal;\"\u003e\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Collagen Powder: Youthology","offers":[{"title":"Default Title","offer_id":50520938348719,"sku":"SER30","price":799.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0602\/7293\/5087\/files\/Iconic_Skin_Ritual_in_Golden_Light.png?v=1790084023","url":"https:\/\/youthology.co.za\/products\/iconic-skin-bioactive-peptide-serum-step-01","provider":"Collagen Powder: Youthology","version":"1.0","type":"link"}